Chrome Industries
CHROME INDUSTRIES
At Chrome, I managed the production and publishing of all Brand Content across owned and earned media channels.
Of note, I released an incredible video with the help of nationally recognized agency Kamp Grizzly; I supported product launches as the lead copywriter; I opened a Chrome pop-up store and experiential marketing event in LA including a street photography show, race series, and launch party; I collaborated with talented artist DSC to produce the 2014 "Coveted" (promotional) Jersey; I managed the media launch of an international semi-professional cycling team. In addition to creating a sound event and brand content program, I brought process and order with the institution of a global editorial calendar and systematic engagement reporting across digital and social channels. Additionally, I managed and led a team of two digital designers, an event coordinator, and a social media manager.